Introducing Shop the Closet, a new way to shop consignment at Friends of Jenny. We’re tapping our most stylish Friends to curate shoppable capsule collections of their gently-loved pieces looking for new homes. It’s like raiding your best friend’s closet, if your best friend were a style icon.
First up is Afiya Francisco, on-air lifestyle expert, certified outfit repeater, and voice behind the fashion blog TheStyleHouse.com. Our values are so aligned: Afiya is all about shopping less but investing in quality pieces, and supporting small, female-led businesses. We couldn’t be more excited to launch Shop the Closet with her!
Every piece of clothing tells a story. And what we love about Shop the Closet is that it not only supports a more circular fashion industry, but these pieces live on to shape new stories — both when you give them a new life, and because 20% of each sale from Afiya’s closet will go to support the work of Fashion Takes Action, a non-profit organization advancing sustainability in all areas of the fashion industry through education, awareness, research, and collaboration.
Why vintage? Because our focus has always been on unique style, sustainability, and shopping small—so bringing in select vintage pieces is a reflection of how we dress: we keep things forever, take good care of them, repair and repurpose, style them with modern elements, and make them feel fresh.
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